Dina “The Spicy Meatball” Parise is one of the most recognizable figures in drag racing. As the 2015 IHRA Pro Mod World Champion and the first female to hold that title, her story goes well beyond the quarter mile. Former Ice Capades figure skater. Hairstylist for over 25 years. Pro Mod driver running under 6 seconds at over 240 MPH. Speaker. Spokesperson. Marketing maestro.
Her existing website captured some of that but was missing the racing-specific infrastructure her program needs: a race schedule, sponsor showcases, a Become a Partner page, and a news and recap section. A brand this big deserves a digital home base that covers all of it.
We’re doing a full rebuild of Dina’s website, keeping everything that works and adding the racing-specific sections her program has been missing. The new site will be a complete hub for her racing career, her speaking and spokesperson work, and the Spicy Meatball personal brand, all in one place. Sponsors and potential partners will have a dedicated home to evaluate opportunities, fans will have a professional destination to follow the season, and Dina will have a platform that finally matches the size of what she has built.
