Category: Sponsorship Strategy

Real-world advice on attracting, pitching, and retaining racing sponsors — with a focus on digital activation and long-term relationship building.

June 25, 2025

How to Actually Get Racing Sponsors (Without Sounding Desperate)

Most sponsorship advice is vague, outdated, or written by people who’ve never touched a race car. This guide breaks it down honestly — how to

Kelly Pfleiger

If you're a driver looking to take the next step in professionalism, P1 is THE place to go. The site has helped my team secure additional sponsors, and I’m thrilled to have utilized his sponsorship program.

Kelly has been with me from the beginning of my practice and has supported me every step of the way. We completed a redesign of our site that was amazing and modern. He actively listened, made great recommendations, took my vision for my practice, and made it into a beautiful website that I am very proud of!

We are very impressed with the quality of our website that Kelly at P1 Web Development delivered. Kelly is very knowledgeable about eCommerce and building our website so that it will get exposure. P1 Web Development offered flexible plans that fit our budget and we are seeing growth in our company already.

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